Thursday, December 3, 2009

It's Raining Polar Bears

I'm all for reducing our collective carbon footprint and I question the science behind the declarative statements but this is a bit jarring, even for me:
Brief: We wanted to confront people with the impact that short-haul flights have on the climate. We used Polar Bears because they're a well understood symbol of the effect that climate change is having on the natural world.
This is not for the faint of heart (although it's obviously totally CG). Fair warning:
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5 comments:

  1. Leslie ParsleyDecember 3, 2009 at 7:50 AM

    Hard to watch. I equate this kind of ad with the pictures of aborted fetuses that anti-abortionist use.
    Overkill.

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  2. MikeDecember 3, 2009 at 1:30 PM

    "Overkill."

    Pun intended?

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  3. JoBama "Truth 101" KellyDecember 3, 2009 at 1:38 PM

    Not as funny as a penguin falling down the stairs but I laughed nonetheless.

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  4. JBWDecember 3, 2009 at 2:28 PM

    Thank you for laughing, T101. I knew I could count on you.

    I realize that it's overkill Leslie, and I agree with your assessment. I was more impressed with the CG aspect of it. I mean, short of a massive zoo explosion when are you going to see something like this?

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  5. Leslie ParsleyDecember 3, 2009 at 2:55 PM

    Guess my heart is just too faint.

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