Corn Flicks

From Advertising Age:

Thanks to the inflating cost of popcorn, the price of movie tickets is expected to skyrocket by as much as 30% this year, according to Ricard Gil, a University of Santa Cruz economist who studies the business. "You're going to see a one- to two-dollar increase in the price of a movie ticket," he said. "And that's being conservative."

Of course, ethanol and it's attendant industries are to blame for the ever increasing price of corn. And theatre owners' other option to make up profits aside from raising ticket prices? More ads and commercials before the shows. As far as I'm concerned, this is lose-lose for the consumer. I hate the advertising creep that has allowed commercials into the theatre and I can't afford to spend 8 bucks on a bucket of popcorn. My solution: get there 5 minutes late and start dating a girl with a really large purse.